What’s your target market and how do you plan to reach out to it? All too often, companies and business owners use the shotgun approach; they throw their marketing dollars in every avenue they can think of, hoping something will...
Outsourcing has become more and more popular as businesses are looking for a cost effective way to become more efficient. You can outsource just about anything today! Accounting and Bookkeeping Payroll Accounts receivable and payable Design work Tax prep...
Create the Purple Cow First of all, if you haven’t already read Seth Godin’s book Purple Cow, get a copy and read it today. Until then, I’ll cover the important part: Seth refers to creating a purple cow for your...